4 Min read
April 25, 2022
In this case study, we'll delve into the remarkable experience of Metrocell Construction, a business based in Ontario, California, in selling four machines equipped with Boom & Bucket. Their achievement saw these machines being sold at an average of 53.1% above the estimated auction value, setting an exemplary precedent in the whole machinery industry.
Metrocell Construction is a cell site construction company based in Ontario, California. Led by James Culwell, the company is a full-service engineering, project management, and construction company in the wireless industry. Their work includes cell site construction, modification, repair, and maintenance, as well as equipment such as radiofrequency installation and maintenance. Their customers include Verizon, AT&T, T-Mobile, and MetroPCS. They've installed over 500 cell sites over the past 10 years!
In late 2021, Metrocell was winding down a large remote power out project. With the excess fleet of trucks now coming back, it was time to rightsize for the jobs ahead. The owner, James, was busy with new projects, including building a new Metrocell Headquarters building and didn't have the time to sell his machines. He'd experienced auctions before and knew that he wouldn't get a fair price if he sent his equipment there. Instead, he teamed up with Boom & Bucket to sell:
Two Mercedes Sprinter Vans 3500
Kenworth T800 Dumptruck
International Flatbed with Lift Gate.
First, a comprehensive mechanical inspection was conducted to determine if any maintenance issues needed to be outlined for prospective buyers. Each machine was in fair condition, with obvious signs of use, but overall they were operable and ready for their next job. Next comprehensive photos and videos were taken to showcase functionality. Last, a digital listing was created for sale of the machine and syndicated across the world on multiple different online channels to attract buyers.
The result of these efforts was astounding. Across the four transactions, Metrocell garnered an average bid of 53.1% more than the estimated value they would have received through an unreserved auction. The triumph extended beyond monetary gain; it provided Metrocell the freedom to focus on their ongoing business operations while Boom & Bucket took charge of selling their used construction equipment.
James Culwell expressed his satisfaction, stating, "I love this job and the fact that Boom & Bucket will take care of everything and get me a fair price."
Are you in a similar situation, seeking to used construction equipment sales without compromising on its value? Boom & Bucket offers comprehensive assistance in understanding the true worth of your machinery and devising strategies to fetch the best resale value in the used construction equipment market. If you're considering selling used heavy equipment, don't hesitate to reach out to our team at Boom & Bucket. We're here to support and guide you through the sale process, ensuring you get the most out of your equipment.
This table demonstrates the machines sold by Metrocell Construction with Boom & Bucket, showcasing the condition of each machine and the impressive outcome in terms of bid amount compared to the estimated value.
If you're looking for assistance selling a piece of used heavy equipment, please reach out to our team at Boom & Bucket. We'll be more than happy to assist you in understanding what your equipment is worth and how to get the most resale value for or sell it on the used construction equipment market.